Work Smarter with Smart Xec

Woman in a black blazer, smiling, holding a smartphone, sitting in a modern office with plants in the background.

Hello, I’m Jo

I'm the founder of Smart Xec and I'm here to help you get your precious time back.

In my 20+ years working with CEOs and founders (from blockchain startups, corporate banking to major sports organisations), I kept seeing the same problem: brilliant people trapped by admin tasks when they should be focusing on bigger things.

That's exactly why I set up Smart Xec. Where I provide you with fractional Executive Assistant support without the full-time hire price tag.

Think about it—when you're buried in scheduling, emails, and day to day operations, your big ideas and growth plans take a backseat.

I am not just offering admin help; I’m bringing my senior executive level experience to your team. I understand the pressure points and priorities because I've been in those rooms.

Imagine having someone who:

Handles the daily chaos so you don't have to
Thinks ahead and solves problems before they grow
Gives you back hours in your week for what truly matters

Whether you're scaling, pivoting, or simply need a second brain to help you focus on what matters most, I’m here to help you move forward.

Smart Xec isn't just another service - it's a way of transforming how you work for the better.

My Executive Assistant Support Portfolio

Why Choose Smart Xec?

Not Just an Admin.

At Smart Xec, we’re not just here to book your meetings and manage your inbox (though brilliant at that too). We’re your behind the scenes secret weapon. Planning ahead, spotting potential hiccups before they happen, and keeping your business running smoother than your morning coffee.
Calm in the Chaos

We bring calm to the chaos and clarity to the clutter. Whether your inbox is doing its best impression of a tidal wave or your calendar looks like a game of Tetris, we’re here to create space — the kind that lets you breathe, think clearly, and actually lead (instead of just firefight).
Proactive, Not Reactive

You won’t have to chase us – we’re already five steps ahead. We plan, suggest, and get things done before you even realise they’re on your radar. It’s like having a mind-reader… but with better time management.
Tech Savvy. Always

At Smart Xec, we love a smart tool, a shortcut, or an automation that saves you time (and your sanity). Whether you’re building a tech stack from scratch or just need someone who knows their way around the latest tools
Flexible & Fractional

Need high-impact support without the full-time price tag? Smart Xec gives you high level executive support, minus the overheads. It’s a flexible, a no fuss partnership that scales with you, so you get exactly what you need, when you need it.
Trusted & Discreet

We work with integrity, loyalty, and a deep respect for the sensitive nature of your world, because trust isn’t just earned, it’s everything. Think of us as your right-hand partner, firmly in the inner circle.